Tuesday, February 06, 2007

Japan's Obsession?

I subscribe to a Japanese newspaper that is written in English. Every so often I come across an interesting article. Today, I came across a very interesting one. In the article, this woman says how the Japanese people are obsessed with luxury brand names, French designers in particular. Also, that Japanese people buy as much as 45% of all the luxury goods sold in the world. Here’s another fact I found pretty interesting: “94 percent of Tokyo women in their 20s owned something from Louis Vuitton and more than 51 percent had goods made by Chanel.” That’s insane. Not only are those numbers high, but these are girls in their 20s, as in still in college, or just starting out. They can’t all be gifts either. They must be good little savers over in Japan.